EXPERIENTIAL MARKETING DAN LOYALITAS PADA SMARTPHONE
نویسندگان
چکیده
منابع مشابه
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متن کاملTitle: Rethinking Experiential Learning in Marketing Education
Experiential learning is “effective learning resulting from active student involvement with an experience and subsequent reflection on that experience” (Camarero, Rodriguez, & San José, 2010:84). Techniques of experiential learning have been extensively used and studied in the context of marketing education, and constitute one of the most thoroughly investigated topics in marketing education re...
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ژورنال
عنوان ژورنال: Among Makarti
سال: 2017
ISSN: 2774-5163,1979-7400
DOI: 10.52353/ama.v9i2.137